Our HTGF Portfolio of startups offers excellent opportunities and is always hiring talented people.
Kiutra
You will conduct market and competitive analyses to identify opportunities, risks, customer needs, and potential differentiation
You will develop and implement positioning and messaging strategies that highlight product benefits and ensure the right target audiences are addressed
You will take ownership of planning and executing go-to-market strategies for new product launches, releases, and feature updates
You will collaborate closely with Product Management, Sales, and Marketing to ensure smooth market entries and alignment across the customer journey
You will craft compelling content and lead materials (whitepapers, blog articles, case studies, presentations, product brochures) that simplify complex technical information and highlight customer value
You will create sales enablement resources, pitches, and training materials to support the sales team in acquiring, retaining, and growing customers
You will gather customer feedback together with Product Management to influence the roadmap and strengthen product–market fit
You will measure and analyze the success of product marketing activities, reporting on KPIs and continuously optimizing strategies
You have 3+ years of experience in product marketing or a comparable role, ideally in a B2B tech, deep-tech, or SaaS environment
You understand complex technologies and can translate them into clear, compelling value propositions and content
You have hands-on experience in go-to-market, positioning strategies, and campaign execution that drive measurable business results
You communicate fluently in English and German and create audience-focused content across different formats
You are confident using analytical and marketing automation tools (e.g., HubSpot, Salesforce) to make data-driven decisions
You thrive in an agile, cross-functional environment, taking ownership with a structured, hands-on mentality and strong customer focus