You love data, live for optimization, and are always a few steps ahead when it comes to trends in Paid Media? Perfect match. We’re looking for a Performance Marketing Manager (f/m/d) to unleash growth across all paid digital channels. You'll bring analytical excellence, structure, and execution power into our performance marketing team – and help us scale smart and sustainably, especially as we expand into new markets.
Key Responsibilities:
- End-to-end campaign ownership: From strategy and budgeting to execution and iteration across Paid Social (Meta, TikTok, etc.), SEA (Google Ads), and Programmatic.
- Growth driver: Increase ROAS across Meta & Google and launch programmatic advertising with positive ROI.
- Data-first mindset: Analyze campaign data deeply, establish a robust attribution model, and translate insights into action.
- A/B Testing: Implement a rigorous testing roadmap and continuously improve performance through experimentation.
- Team player: Be a sparring partner to the team, support junior members, and collaborate with Brand, Content, Marketing Ops, and Tech to create compelling creatives and funnels.
- Scale new channels: Identify untapped opportunities and take ownership of at least one new paid channel initiative.
Salary: The salary for this position is between €50,000 and €55,000 per year, depending on your experience.