Growth & Performance Marketing Manager (all gender)

Kranus Health

Kranus Health

Marketing & Communications, Sales & Business Development

Munich, Germany

Posted on May 30, 2026

Growth & Performance Marketing Manager (all gender)

München
Full-time
Permanent employee

Job description

Kranus Health is a fast-growing digital health company with consumer-facing products in urology and gynaecology. We’re already doing millions in revenue — but mostly by talking directly to doctors with a field sales force instead of D2C. Now we’re ready to build a world-class performance marketing machine from scratch. And we’re looking for the person who wants to own it like it’s their own business. This is full-stack growth, with real budget responsibility, real KPIs, and real impact.

Why this role is different
  • Real ownership: you run your channel like a business, report to Founders
  • Huge upside: build something that matters, scale it, lead it
  • Strong foundation: company is already big in other channels + you can access P&E, BI resources for scaling (if needed)
  • Massive learning curve: regulated growth + performance + product + funnel
  • Impact: you help patients get access to healthcare they actually need
Your responsibility: Build and scale Kranus Health’s online growth engine from 0 → 1 → 10.
  • Build online marketing from scratch for a well-established, revenue-strong company
  • Own P&L + the full performance marketing KPI stack end-to-end (CAC, ROAS, LTV, payback, funnel conversion, contribution margin — the whole thing)
  • Acquirepatients in a complex regulatory environment
  • Build the funnel: creatives → landing pages → tracking → iteration → scale
  • Run, optimize and scale acquisition across Google Ads (Search, Performance Max, YouTube), Meta (Facebook/Instagram) and whatever works next (Communities,TikTok, affiliates, retargeting, partnerships)
Your mindset: You’re not “interested in marketing”. You’re obsessed with making numbers move.
  • A extremely detail-oriented, data-driven nerd (in the best way)
  • Someone who loves building things and fine-tuning daily
  • You work with AI agents before you ask for more team resources
  • Comfortable with online tools and workflows — you can MacGyver your way through anything
  • High-agency, outcome-obsessed, and accountable (You don’t say “someone should” — you say“I’ll do it.”)
Your background: We don’t care about perfect CVs. We care about proof of execution.
  • A university degree in a structured field (e.g. engineering, economics, math, science, computer science)
  • A track record of building something from scratch (side projects, internships with real responsibility, first 1–2 years in a high-performance environment)
  • Bonus points if you’ve ever
    • built paid channels from zero
    • owned a budget
    • run experiments weekly
    • done funnel + landing page work
    • built dashboards and tracking (GA4, GTM, Looker, etc.)
Tools you'll probably touch
  • Google Adsstack (GA4, GTM, ...), Meta AdsStack
  • Creative AI toolchain: Superscale, Claude (Code), Recraft but also Canva, Figma
  • HubSpot CRM (incl. tracking / attribution setup)
  • Dashboards, Dashboards, Dashboards (PBI & other tools)
  • Landing page tools (we are team Squarespace for our LPs, but you can Claude Code your way out if you present us a good case)
We value diversity and encourage applications from all qualified candidates, regardless of gender, age, background, disability, or identity.

OUR SUPPORT AND YOUR BENEFITS

Trust - We believe in the talent we hire. You will receive a permanent contract. Home office is easily possible with us.

Body & Mobility - You get an "Urban Sports Club" membership can lease your bicycle at your free disposal.

Future - We support your company pension scheme and will be happy to explain the benefits to you.

Impact - work with meaning? Together with you we improve the health care of patients, every day.

Teamwork - You are part of a highly motivated team with flat hierarchies and a lot of fun at work.

CONTACT

If you have any questions about the role, feel free to reach out directly to our People & Recruiting Manager, Annkathrin, at people@kranushealth.com.

À propos de nous

Kranus Health est le pionnier européen des thérapies numériques personnalisées dans le secteur de l’urologie.

Validées cliniquement et développées avec des urologues renommés de l’Hôpital Charité à Berlin, elles permettent aux patients de reprendre le contrôle de leur santé et de leur bien-être.

Edera a été l’une des premières thérapies digitales remboursées de manière permanente en Allemagne suite au dispositif DiGA. Prescrite par plus de 800 urologues outre-Rhin, elle a déjà été suivie par plus de 11 000 patients. De nouvelles thérapies sont en développement pour proposer des traitements innovants adressant les pathologies urologiques masculines et féminines.

Créée en 2020 à Munich en Allemagne, notre société compte plus de 70 collaborateurs répartis entre nos bureaux de Munich (siège), Berlin et Paris (filiale française).

En matière de financement, elle a levé 22 millions dollars en série A et compte 3 fonds français experts du secteur de la santé digitale parmi ses investisseurs.

Notre filiale française a été fondée en juillet 2023. Ses bureaux se situent à PariSanté Campus dans le 15ième arrondissement de Paris.

See more open positions at Kranus Health